Daily Backups Hit an All Time High

For the past twelve years we’ve commissioned an annual poll conducted by The Harris Poll asking people the simple question, “How often do you backup mcafee.com/activate product key all the data www.mcafee.com/activate download on your computer?” and published the results here on the blog. In we decided to make this an annual event and declared June to be www.mcafee.com/activate Backup Awareness Monthwww.mcafee/activateWe’re curious to see how the changes we’ve seen in the world since the beginning of this year have affected our behavior when it comes to backing up. This year we also asked if people understood the difference between www.mcafee.com/activate product key cloud backup and cloud storage—spoiler alert: many don’t. Let’s dig into the numbers

Are We Backing Up?

There’s good news in this year’s report! Among those who own a computer the percentage who state that they “never” back up all the data on their computer continues to decrease. Even better, the number www.mcafee.com/activate of people backing up once a year or more frequently is increasing. Even with all that good news though, there’s still work to be done. Roughly one fifth of those who own a computer (19%) say they have “never” backed up all their data. If you add that to those who back up all the data on their computer less than once a year, that number balloons to one in three (33%).

The fact that almost one in five of those who own a computer have never backed up all the data on the computer is still alarming, as they are www.mcafee.com/activate download vulnerable to losing www.mcafee.com/activate product key important documents, photos, and other files. We still have www.mcafee/activate work to do to reach mcafee.com/activate product key all those people to convince them how easy and economical it is to protect their data through regular backups.

Every year after the poll is conducted, we sift through the poll data to see what conclusions we can draw from the results. Our pollster gives us demographics about the subjects surveyed such as the region www.mcafee.com/activate of the U.S. where they live, level of education, household income, and whether they own a computer or not (kind of important, we think, for this poll). Here’s what stood out:

  • Almost one in five (19%) of those who own a computer have never backed up all the data on their computer. We’re making some progress, but with almost 50% of people losing data each year mcafee.com/activate product key, we want to get that number down much www.mcafee/activate further!
  • 10% of those who own a computer say they back up all the data on their computer once a day or more. That’s the highest daily backup percentage we’ve ever recorded.
  • There’s still a lot of cloud confusion www.mcafee.com/activate download out there with 41% of Americans saying they do not understand the difference between www.mcafee.com/activate cloud storage and cloud back up. (And for even more nuance:cloud backup vs cloud sync)
  • The age group with www.mcafee.com/activate product key the highest rate of daily or more backup was the 35-44 year old group at 15%—a mix between Gen X and Millennials. (Who’d of thunk it?)
  • The Northeast region of the United States has a high rate of daily backup or more with 15% vs. 9% in the Midwest mcafee.com/activate product key and only 8% in the West.
  • A few years back, seniors (65+) were the best at backing up, but now as a group they’ve slid back. 30% have never backed up www.mcafee.com/activate their computer www.mcafee/activate and only 8% back up once a day or more.
  • It seems the folks in the Midwest who own a computer are the most at risk to lose data, with 26% having never backed up www.mcafee.com/activate download all the www.mcafee.com/activate product key data on their computer versus 18% each in the Northeast and West, and 17% in the South.
  • Want to back up more often? Think outside the box and have children. Those who are not parents of children under 18 are more likely than those www.mcafee/activate who are to have never backed up all the data on their www.mcafee.com/activate computer (23% vs. 12%). It would seem that backing up is necessary with children running around…

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